Il Borro, February 2025
On Feb. 11 and 12 in Riyadh, Il Borro participated in LEAP 2025, the prestigious event dedicated to innovation and technology.
Representing the company was Vittoria Ferragamo, Sustainability Manager de Il Borro, who brought to the stage our vision on how to combine preserving the environment, promoting local biodiversity and providing an authentic and responsible experience for our guests.
During the event, there was an in-depth look at how Il Borro managed to create a harmonious balance between nature, people and the land, holding firm to traditions and integrating innovative solutions. The importance of new technologies and the need to move beyond traditional knowledge to meet future challenges were also discussed.
Participation in LEAP 2025 represented for Il Borro a valuable opportunity to share its sustainable innovation strategy, which combines respect for the environment with excellence and authenticity.
In addition, this event allowed us to engage with some of the most cutting-edge global players, solidifying our commitment to contributing to a more responsible and innovative future.
