Cookie Policy
COOKIE POLICY
Pursuant to Article 13 of Regulation (EU) 2016/679 (GDPR), Il Borro S.r.l. – Società Agricola (hereinafter, “Il Borro” or “the Data Controller“), provides you with the following information regarding the cookies installed on the ilborro.it domain (hereinafter, “Site“).
WHAT ARE COOKIES?
Cookies are small text fragments, usually consisting of letters and/or numbers, which are sent by the Site and stored by the browser installed on your browsing device. Cookies are then transmitted back to the Site on your next visit.
Cookies allow us to store information about your visits to the Site and are a very useful technology because they help the Site to function more efficiently. Without cookies, the Site would have no way of ‘remembering’ certain information, such as the contents of your shopping cart.
Cookies can be classified according to:
- duration: session or persistent cookies;
- provenance: first-party or third-party cookies;
- purposes: strictly necessary cookies, performance analysis cookies and behavioural advertising cookies.
Cookies that expire at the end of a browser session (normally when the browser is closed or when the session expires) are called session cookies and are useful, for example, to keep your browsing session active. Cookies that are stored for a longer period of time (between sessions) are called persistent cookies and are useful, for example, to remember your preferences or to serve targeted advertising.
The definition of first party or Third Part refers to the website or domain that installs the cookie. First-party cookies are installed directly by the Site, whereas third-party cookies are installed by a different domain, for example, where the Site incorporates elements from other services, such as advertising platforms.
It should be noted that the purposes usually fulfilled by a cookie can also be fulfilled by other similar technologies, including the use of certain features that allow devices to be identified so that visits to the Site can be analysed. This policy applies to any technology that stores or accesses information on your device. This could include, for example, HTML5 local storage, Local Shared Objects (also called flash cookies) and fingerprinting techniques. From now on, when we talk about cookies, this definition will also include other assimilated technologies.
What are the purposes of the cookies used by this site?
Strictly necessary cookies enable the Site to function properly and allow you to take advantage of its contents and services easily: for example, you will be able to browse the Site by keeping the contents of your shopping cart, or you will not have to perform any action on the banner containing the short information notice each time you access the Site, because your choice of consent will be recorded. Strictly necessary cookies cannot be disabled and your prior consent is not required for their installation. These cookies are stored in your browser for the time necessary to ensure the proper functioning of the Site.
Performance analytics cookies are installed in order to measure certain actions you take while browsing the Site. In particular, these cookies are useful to statistically analyse access or visits to the Site in order to optimise its structure, navigation logic and content. These cookies are not necessary for the operation of the Site, therefore your consent is required for their installation.
Below is a table containing all the information on the performance analysis cookies installed through the Site:
| Service name | Purpose | Type | Duration |
| Google Analytics | This service allows us to understand how you interact with content on the Site. This service, without active advertising features and by masking your IP, uses a set of cookies to collect information and generate statistics on the use of the Site. | Third Part | 13 months |
| Seuncy | The service records the ID to identify the user’s device on each visit to the website | Third Part | 1 year |
| The service allows you to display advertisements when you are on Facebook or on a digital platform powered by Facebook advertising after visiting the site. | Third Part | 3 months | |
| Adobe Audience Manager | The service allows the user to be identified through domains. | Third Part | 6 months |
| Weborama | The service makes it possible to determine the visitor’s interests based on pages visited, content clicked on and other actions taken through the website. | Third Part | 13 months |
Behavioural advertising cookies (Targeting cookies) are used to track your navigation on the Site in order to analyse your behaviour for marketing purposes and to create a profile of your tastes, habits, and choices. In this way, Il Borro can send you targeted advertising messages in relation to your interests and in line with your browsing preferences. These cookies are not necessary for the operation of the Site; therefore, your consent is required for their installation.
Below is a table containing all the information about the behavioural advertising cookies installed through the Site:
| Service name | Purpose | Provenance | Duration |
| Cf/cip/cnac/car | The service enables relevant content and advertising to be presented to the visitor. | First Part | Previous |
| Google Analytics | The service allows the creation of audience segments aimed at showing you personalised advertising messages based on your interaction with the Site content. This service, with active advertising features, uses a set of cookies, for example, to carry out remarketing activities. | Third Part | 14 months |
| Nexus App | The service records information that helps differentiate between devices and browsers. This information is used to identify ads delivered by the platform and to evaluate ad performance and payment. | Third Part | 3 months |
| Doubleclick.net | The service makes it possible to determine whether the user’s browser supports cookies | Third Part | 15 minutes |
| Google DoubleClick IDE | This service stores information on how you use the website in order to present you with relevant advertisements based on your profile. | Third Part | 1 year and 24 days |
| Adform | The service allows you to check whether you need to synchronise the cookies of your new partner. | Third Part | 1 month |
| StickyAds | The service is used for targeting and advertising purposes | Third Part | 2 months |
| CasaleMedia | The service collects information on user habits for targeted advertising | Third Part | 1 year |
| RLCDN | The service provides users with relevant advertising and allows them to limit the number of ads displayed | Third Part | 1 year |
| Salesforce | The service registers the unique ID that identifies the device of a returning user. The ID is used for targeted ads. | Third Part | 6 months |
| AudienceRate | The service makes it possible to obtain information on user engagement and user behaviour in order to improve website performance and enhance the relevance of online advertisements. | Third Part | 15 days |
| W55c | The service collects data about the user’s visit to the site, such as the pages that have been loaded | Third Part | 13 months and 1 day |
| Adition | The service makes it possible to identify the user across sessions and track activity on the site. | Third Part | 3 months |
| Bluekai | The service records anonymised data such as IP address, geographical location, websites visited, and ads clicked | Third Part | 6 months |
| Demdex | The service allows a unique ID to be associated with each user. | Third Part | 6 months |
| AdsWizz | The service records whether the user has opted out of the collection of information. | Third Part | 1 month |
| ID5 | The service collects data on user behaviour across sites in order to present relevant advertisements | Third Part | Previous |
| Beewwax | The service allows third parties to target relevant advertisements to visitors. | Third Part | 13 months |
HOW DO I MANAGE MY COOKIE PREFERENCES?
When you access any page of the Site for the first time, you will see a banner containing a short information notice and a link to open the COOKIE CONSENT CENTRE, via the customise button, through which you can easily choose which cookies to install.
In addition to the above, you can also change your cookie settings through the browser you use, either by deleting all or some cookies or by limiting the sending of cookies to certain sites. Below are instructions for changing the cookie settings for the most common browsers used:
- Google Chrome
- Mozilla Firefox
- Microsoft Edge
- Safari
Disabling cookies or deleting them may affect the optimal use of certain areas of the Site or prevent certain functionalities, as well as affect the functioning of Third Part services.
COMMUNICATION AND DIFFUSION OF DATA
The data collected using cookies may be processed by employees and collaborators of the company functions assigned to the achievement of the purposes indicated above, who have been expressly authorised to process them and who have received adequate operating instructions. Such data may also be processed by trusted companies that perform tasks of a technical and organisational nature on behalf of the Controller. These companies play the role of data processor. In particular, as part of the data processing carried out through the Site, the company in charge of the hosting and data backup service of the Site has been appointed. Furthermore, data may be processed by external parties acting as autonomous data controllers such as, for example, authorities and supervisory and control bodies.
Data collected using cookies may be transferred to the United States of America, subject to the guarantees set out in Chapter V of the GDPR.
YOUR RIGHTS
By contacting the Data Controller by sending an e-mail to ilborro@ilborro.it, you may request access to the data concerning you, their deletion, the restriction of processing in the cases provided for by Article 18 of the GDPR, as well as opposition to processing in cases of legitimate interest of the Data Controller.
In the event that the processing is based on consent or contract and is carried out by automated means, you have the right to receive in a structured, commonly used and machine-readable format the data, as well as, if technically feasible, to transmit them to another data controller without hindrance.
You also have the right to withdraw your consent for unnecessary cookies without affecting the operation and functionality of the Site. Finally, you have the right to lodge a complaint with the Data Protection Authority.
DATA CONTROLLER AND DATA PROTECTION OFFICER
The data controller is Il Borro Srl – Società Agricola, who can be contacted at the address of the head office in Via Loc. Borro 1, San Giustino V.no or at the e-mail address ilborro@ilborro.it
